Pop Media in English
POP MEDIA – LET US ENTERTAIN YOU!
Pop Media is an entertainment company with a focus on music and film content. The company publishes five high quality magazines. These are Como (entertainment), Episodi (films), Inferno (hard rock), Rumba (music) and Rytmi (music and pop-culture). Through Pop Media’s magazines and web pages you can easily and effectively reach hundreds of thousands consumers who share the same attitudes and values.
Address: Pop Media Oy, Fredrikinkatu 42, 3.krs, FI-00100 Helsinki
Telephone: +358 9 4369 2407
Telefax: +358 9 4369 2409
Media inquiries: Mr. Mikko Mali, +358 45 110 5522,
email: mikko.mali(at)popmedia.fi
Marketing: Mr. Pasi Myllymaa, +358 50 511 4525,
email: pasi.myllymaa(at)popmedia.fi
Editors-in-chief
Como: Mr. Jussi Huhtala,
email: jussi.huhtala(at)popmedia.fi
Episodi: Mr. Jouni Vikman,
email: jouni.vikman(at)popmedia.fi
Inferno: Mr. Matti Riekki,
email: matti.riekki(at)popmedia.fi
Rumba: Mr. Teemu Fiilin
email: teemu.fiilin(at)popmedia.fi
Rytmi: Ms. Heta Hyttinen,
email: heta.hyttinen(at)popmedia.fi
Managing Director: Mr. Tuomo Häkkinen, +358 40 512 2398,
email: tuomo.hakkinen(at)popmedia.fi
Pop Media maintains five web pages:
Movies: www.episodi.fi
Music: www.inferno.fi
Music: www.rumba.fi
Music: www.rytmi.com
Movies and Music: www.como.fi
POP MAGAZINES
COMO – The Entertainment Magazine
COMO focuses on movies, music, games and hobbies. It provides a preview of upcoming movies and of the latest music and game publications as well as keeps you posted on movie and music celebrity news worldwide. It provides tips for how to spend your free time. Como is an up-to-date, colourful, high-quality publication. It is distributed free of charge, mostly through movie theatres and video rental stores, in nearly 50 cities. The magazine is printed in a very handy TAKE AWAY format.
As an advertiser, through Como you’ll reach active urban youths and young adults. Typical Como readers are 15 to 29-year-old men and women who frequently go to the movies, meet their friends and are interested in new products and events. To reach this target group, Como is one of the most effective print publications in Finland.
EPISODI – The Biggest Movie Magazine in Finland
EPISODI IS A HIGH-QUALITY MOVIE MAGAZINE. It presents premiere movies, gives background information on the featured films and introduces people behind the movies. The magazine interprets national and international movie world and discusses its latest events. It also contains sharp comments on discussions going on in the movie field and takes part in the most actual issues. The magazine’s large dvd section works as a comprehensive guide for home theatre enthusiasts.
Typical Episodi readers are 20 to 40-year-olds who have purchasing power and live in a city. For advertisers Episodi offers extremely good quality and a positive media environment in the world of movies. Episodi is available through subscription and purchase all across Finland.
INFERNO – The Magazine Specialised in Hard Rock
INFERNO PROVIDES HEAVY TOPICS in a quality package. It is the biggest metal publication in the Nordic Countries, where the experts in the field write about issues without worshipping images. Heavy music is now more popular than ever in Finland. Because of this, Inferno has expanded and continues expanding – it already reaches tens of thousands of hard rock fans and people who are interested in the field.
Readers of Inferno are mainly 18 to 40-year-old music lovers all over Finland. As consumers they like to invest in themselves and music is a lifestyle for most of them. Inferno is available through subscription and purchase all across Finland. Heavy topics, ten times a year.
RUMBA – If You Like to Avoid Shoddy Music!
RUMBA WAS ESTABLISHED IN 1983. Focusing on rock and pop music, it crystallises news and events of the music world all in one package. The quality publication with magazine style layout freshly reports on music news from home, presents new records and bands first in the country and introduces current music events around the world to Finnish consumers. In Rumba, you can also find all the important gig and concert reviews.
Rumba reaches young adults, most of whom live in one or two person households in the largest cities in Finland. The consumer habits of the readers concentrate on music, movies and clothes in general. Rumba is also regarded as a basic source of information among active music enthusiasts. Rumba is available through subscription and purchase all across Finland.
RYTMI – Diverse Music Magazine
RYTMI IS A MASSIVE READING PACKAGE which covers all the modern popular music events from 1950 to this day, from early rock and roll to hip hop music. It is one of the world’s oldest magazines (est. 1934) in the field and serves furthermore as a fresh basic guide to music. This magazine for broad-minded music lovers is published six times a year.
Rytmi reaches adult readers, who have time and interest to read professionally written music articles. Typical readers of Rytmi are working people and mostly male. Rytmi is aimed at people who want to take an in-depth look into music and other aspects of pop-culture nearby. Rytmi is available through subscription and purchase all across Finland.
Pop Media’s special issues are Pori Jazz Rytmi and Festarilehti (Summer Festival Magazine) and Lahjavinkki (Gadget Magazine) :
Rytmi’s Pori Jazz special issue is published in June. If you like to reach 30 to 60-year-old consumers who live in the biggest cities and have high income, Rytmi is the right choice. Pori Jazz issue is the official magazine of the biggest summer festival in Finland, Pori Jazz. The circulation of this high class music magazine is around 50 000 copies for that special issue.
Festarilehti (Summer Festival Magazine) is published in May and is distributed through Pop Media’s five magazines: COMO, EPISODI, INFERNO, RUMBA and RYTMI. This magazine can also be found from some of the biggest festivals during the summer. The content of the magazine is about summer festivals and concerts. As an advertiser you can reach an active and young target group through this magazine. The circulation is huge with 120.000 copies.
Lahjavinkki (Gadget Magazine) is published in November. This new hit magazine is also distributed through Pop Media’s five magazines: COMO, EPISODI, INFERNO, RUMBA and RYTMI. The content of this magazine consists of new gadgets and products that male readers are likely going to buy for Christmas. All about music and movies, with everything from electronics to clothes and so on. The circulation is huge with 120.000 copies.
More information concerning Pop Media and the products: Business Director Mr. Mikko Mali, tel. +358 50 560 1750, email: mikko.mali(at)popmedia.fi